A Good Creative Brief Makes All The Difference. Graphic designers should solve business problems.If you’re used to telling your designer what to do, you’re… 1. Doing yourself a disservice2. Wasting time and money3. Working with the wrong designer4. Treating them...
My brother and I were talking the other day about parenting. We talked about our kids and how we valued their trust and openness. It’s a new generation. Our kids think different, and make their own choices. It’s hard at times but we are closer because we...
Descriptive words build real value. A well-written product description defends your price, differentiates your product from other similar choices and delights customers who feel they have just found what they’ve always been looking for! The cool thing? A well-written...
Lately, I’ve been teaching my son’s girlfriend and my daughter both. It brought to mind the early days of me learning to drive a car over 30 years ago. I was late learning to drive as my dad was a very difficult person to learn from. He’d been an...
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