Good-looking Photos Elevate Food Brands. Quality food photography can feel like a luxury when you’re just starting out. Your meager startup budget can only stretch so far and the list of financial obligations is a mile long! But your brand deserves more, and...
(November 18 2023 Edition) Power To The People. As of just 10 days ago, there’s yet another cool wrinkle in the world of AI. Announced on November 6th, Custom GPTs were announced at Open AI’s first-ever developer conference in San Francisco. GPTs are...
With over 100 million users in just the first few months, Chat GPT is the fastest growing consumer application in history. Its got a growth curve somewhere between a hockey stick and a vertical line and promises nearly effortless content creation with simple English...
Even Established Marketers Have A Too-Narrow Definition Of “Branding”. Everywhere you look online, “Branding” tends to be defined as the application of designs to products. Yes. It’s that, but it’s more than that. But by focusing purely on the...
Attracting the right people to your brand is key to your success. In fact you could say its the whole point. The right people get it. And they’re into buying from you. But who are they you wonder, and where are they hiding? They’re your “target audience” and a subset...
Or how to get way more value out of the designer you just hired. Talking about problems invites designers to bring solutions. You’ve just hired a graphic designer for the first time. It’s exciting. You’ve checked out their work and they’re awesome! Their logos are...
Recent Comments